Jack Parrish Jack Parrish Jack Parrish Jack Parrish Jack Parrish Jack Parrish Jack Parrish

A little about me.

I’m Jack Parrish, and I’m a little different. Not just in a “everybody’s different” way, either. I’m forward-thinking, but I’m unashamed of my roots. I enjoy my work, and I thrive in a fast-paced environment. I need to be moving, bouncing between tasks.

Whether I’m listening to the latest podcast from NPR, viewing the world through my camera lens, or watching Photoshop tutorials in my spare time, I’m always looking to grow, both as a professional and as an individual. I’m blessed beyond belief, and I’m eager to help others.

Through my Auburn education and work experiences, I’ve learned much about the world of public relations and marketing. I value the lessons I’ve received, and I look forward to learning more about this exciting field.

MOTIVATED

Whether I’m in the workplace or the classroom, I’m driven to succeed. Throughout my time in college, I’ve worked multiple jobs to pay the bills, while pushing myself to excel in the classroom, carrying a 4.0 GPA throughout my senior year.

POSITIVE

Every day, I bring a cheerful, uplifting attitude to my work. PR is a fast-paced field, and events may change without warning. I’m steady under pressure, and I don’t get heated. Instead, I’m flexible, working to right the situation without losing control.

ENGAGED

No matter the job, project or class, I’m fully engaged in the material. I work hard to succeed, and I enjoy developing public relations and marketing strategy. I enjoy being part of a team, and I work hard to contribute my share to the project.

A little about me.

I’m Jack Parrish, and I’m a little different. Not just in a “everybody’s different” way, either. I’m forward-thinking, but I’m unashamed of my roots. I enjoy my work, and I thrive in a fast-paced environment. I need to be moving, bouncing between tasks.

Through my Auburn education and work experiences, I’ve learned much about the world of public relations and marketing. I value the lessons I’ve received, and I look forward to learning more about this exciting field.

HOW I CAN HELP YOU

Copywriting & Editing

I’m a writer. I enjoy communicating through blogs and articles, letting my personality shine through. But I’m not limited to those; I’ve also written mock press releases, social media copy, website copy and mock news stories.

As editor-in-chief of bewellauburn.com, I’ve overseen the creation and development of our editorial calendar, assigned stories, and edited copy. I’m trained in AP style, and I’m eager to grow as a professional writer. Here’s a link to a few of my writing samples.

Photography & Videography

For the past two years, I’ve worked as a photographer for Auburn Campus Recreation, Eagle Eye TV and Village Photographers. I love the feel of my camera in my hands, and I enjoy the process of shooting and editing my pictures.

In the past year, I’ve grown as a videographer as well, planning and shooting videos for Auburn Campus Recreation. Specifically, I created our #WorkoutWednesday video series, in which Campus Recreation’s personal trainers share some of their favorite workouts.

Social Media Marketing

Whether I’m outlining marketing plans or analyzing ways to communicate an organization’s message, I love using social media to connect with a brand’s audience. It’s faster, cheaper and more effective than traditional advertising. And unlike press releases, you control the story.

That said, don’t forget to use strategy in your social media marketing. Targeting mid-40s suburban moms? Instagram won’t help much. Stick with Facebook and e-mail. Trying to draw young teens to your latest line of jeans? Meet them where they are, and consider advertising through influencers on YouTube and other platforms.

Brand Management

Who is your company? Who do your business partners, customers and fans think you are? That mental image in their heads? That’s your brand. And it’s what sets you apart. In competitive industries, brand differentiation is increasingly vital. The good news? Every company is different. You love your company. It’s special.

Brand management is the art of communicating that to the people who truly matter: your stakeholders. Whether you have a well-defined, established brand or your company is dealing with an identity crisis, let me help you continue to grow through the careful use of created content, an established voice, differentiated aesthetic, and through interactions with your publics.

Web Design

Like the website? I made it myself. Seriously, though, I’ve coded this website using HTML5 and CSS for one of my senior projects. I love customizing it, tweaking settings, adjusting blocks, and shaping the code to my vision. From the color schemes to the layout of images and text, I’ve crafted a digital resume that is like me: just a little different.

Does your website still look like it was built in 2005? The internet is full of content management systems that make web design even easier, including industry titans like WordPress and Squarespace. I’ve used both, and I’m well-prepared to help bring your website into the present.

Research

Without data and research, PR and marketing specialists are blind. Are you reaching your audience effectively? Who’s seeing your material? What content is most likely to go viral? Research yields answers to these questions and more.

Through my Auburn classes and experience at Auburn Campus Recreation, I’ve learned about the importance of using data and metrics to develop marketing strategy.

Press Releases & Media Communication

While press releases are not quite as vital to PR success as they were 20 years ago, they still represent an important aspect of the industry: media relations. By building relationships with the local media, we spread your message further.

And, when stuff goes down, positive media relations may be the only way to get the benefit of the doubt when journalists swarm to report the story.

HOW I CAN HELP YOU

Copywriting & Editing

I’m a writer. I enjoy communicating through blogs and articles, letting my personality shine through. But I’m not limited to those; I’ve also written mock press releases, social media copy, website copy and mock news stories.

As editor-in-chief of bewellauburn.com, I’ve overseen the creation and development of our editorial calendar, assigned stories, and edited copy. I’m trained in AP style, and I’m eager to grow as a professional writer. Here’s a link to a few of my writing samples.

Photography & Videography

For the past two years, I’ve worked as a photographer for Auburn Campus Recreation, Eagle Eye TV and Village Photographers. I love the feel of my camera in my hands, and I enjoy the process of shooting and editing my pictures.

In the past year, I’ve grown as a videographer as well, planning and shooting videos for Auburn Campus Recreation. Specifically, I created our #WorkoutWednesday video series, in which Campus Recreation’s personal trainers share some of their favorite workouts.

Social Media Marketing

Whether I’m outlining marketing plans or analyzing ways to communicate an organization’s message, I love using social media to connect with a brand’s audience. It’s faster, cheaper and more effective than traditional advertising. And unlike press releases, you control the story.

That said, don’t forget to use strategy in your social media marketing. Targeting mid-40s suburban moms? Instagram won’t help much. Stick with Facebook and e-mail. Trying to draw young teens to your latest line of jeans? Meet them where they are, and consider advertising through influencers on YouTube and other platforms.

Brand Management

Who is your company? Who do your business partners, customers and fans think you are? That mental image in their heads? That’s your brand. And it’s what sets you apart. In competitive industries, brand differentiation is increasingly vital. The good news? Every company is different. You love your company. It’s special.

Brand management is the art of communicating that to the people who truly matter: your stakeholders. Whether you have a well-defined, established brand or your company is dealing with an identity crisis, let me help you continue to grow through the careful use of created content, an established voice, differentiated aesthetic, and through interactions with your publics.

Web Design

Like the website? I made it myself. Seriously, though, I’ve coded this website using HTML5 and CSS for one of my senior projects. I love customizing it, tweaking settings, adjusting blocks, and shaping the code to my vision. From the color schemes to the layout of images and text, I’ve crafted a digital resume that is like me: just a little different.

Does your website still look like it was built in 2005? The internet is full of content management systems that make web design even easier, including industry titans like WordPress and Squarespace. I’ve used both, and I’m well-prepared to help bring your website into the present.

Research

Without data and research, PR and marketing specialists are blind. Are you reaching your audience effectively? Who’s seeing your material? What content is most likely to go viral? Research yields answers to these questions and more.

Through my Auburn classes and experience at Auburn Campus Recreation, I’ve learned about the importance of using data and metrics to develop marketing strategy.

Press Releases & Media Communication

While press releases are not quite as vital to PR success as they were 20 years ago, they still represent an important aspect of the industry: media relations. By building relationships with the local media, we spread your message further.

And, when stuff goes down, positive media relations may be the only way to get the benefit of the doubt when journalists swarm to report the story.

A FEW OF MY SKILLS

Photography93%
Social Media Campaigns85%
Copywriting, Blogging & Editing93%
Adobe Creative Suite90%
Web Design85%

A FEW OF MY SKILLS

Photography93%
Social Media Campaigns85%
Copywriting, Blogging & Editing93%
Adobe Creative Suite90%
Web Design85%

PORTFOLIO HIGHLIGHTS Jack Parrish

Here’s a quick sample of my work. I’ve included samples from class assignments, professional work and even some personal projects.

PORTFOLIO HIGHLIGHTS

Here’s a quick sample of my work. I’ve included samples from class assignments, professional work and even some personal projects.